International Marketing Assignment Application Assignment


 International Marketing 

Assignment

Application Assignment

Using the stages of international negotiation, prepare a detailed negotiation strategy for a UK business wishing to sell soft drinks to Japan.

Application Assignment

You have recently been appointed international marketing manager for an organisation that markets plastic toys. Your organisation is considering international direct investment in the form of manufacturing and distribution in South Korea. You have been given the task of conducting a political and legal assessment of South Korea prior to an investment decision being made. Prepare a report of your findings.

Application Assignment

You have recently been appointed Export Manager for a manufacturer of men’s business attire including suits, business shirts, belts and ties. Your organisation is Irish based. Your charter is to increase the total amount of export business by 10% using the information technology/ies of your choice. Prepare a detailed plan of how you plan to incorporate information technology into your organisation (assume that there is little or no activity of this type in the organisation so far) to meet your given business objectives.

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